Key Terms:
The basic economic problem results from scarcity. Scarcity means not having enough resources to satisfy every need. Scarcity affects everyone, but some people are more affected than others. People with limited incomes have to carefully choose the best way to spend their money to meet their needs and wants. Countries with few natural resources or people with limited education and low skills may not be able to produce enough products and services for their citizens. Areas with poor transportation or distribution systems or where few businesses are located may not have access to the variety of products and services found in other areas.
Scarcity forces you to make choices or decisions among alternatives. How do you decide which option is best? You usually choose the things you want the most or can afford. Suppose you earn $75 a week from a part-time job. If you spend the money you earned this week on a new pair of shoes, you will not have enough money left over to spend on a movie and a pizza with your friends on Saturday night. Due to the limited resource or amount of money you have, you cannot afford everything. You must make a choice. You must decide which of your wants – the shoes or pizza and a movie – you want the most. How do you determine which of these two options will satisfy you the most?
Following a logical process can help you make better decisions. It is a proven way to make many decisions, but is especially useful for making important economic decisions. Economic decision-making is the process of choosing which wants, among several options, will be satisfied. Once you learn the process, your decision making will be easier and the process may lead to better choices.
The decision-making process helps you select the best and most satisfying alternative from among the set of choices. Economists evaluate an alternative by considering the opportunity cost of a decision. The opportunity cost is the value of the next-best alternative that you did not choose. In making a personal decision, part of your choice will be what you are giving up by the choice you make. The benefit you get from your choice should be greater that the benefit from the next-best choice.
Businesses carefully calculate the opportunity costs of decisions before they will invest their money. If they use money to purchase land for a new building, what choices must they give up? Would there be a greater value if they spent the money to purchase new equipment that is faster and more reliable? Part of the cost of the land is the missed opportunity to have better equipment.
For every decision, the problem must be clearly defined in order to make a decision that will lead to a satisfying solution. If you only have two hours available to study for three tests, your problem is how to best use the limited amount of time to prepare for the tests.
It is common for you to face choices with many alternatives. Earlier we identified a problem deciding on the best use of $75. Along with spending money on shoes or the movies and pizza, some other choices you might face are the cost of your lunch and the need to save money for college. In fact, there are many ways you might choose to spend (or save) your $75. It is important to identify and then consider all of the alternatives when making a decision.
You might find it helpful to write down your choices and then list the advantages and disadvantages of each choice. If you buy the new shoes, you will be able to wear them many times. It means you will miss the fun of pizza and a movie with friends on the weekend. If you choose to save some of the money, you may be able to make a larger purchase later. You and your friends may determine a less expensive way to spend your time on the weekend.
Select the choice that you believe will be the best for you at this particular time. Even if you have done a good job with the first three steps, this is often a difficult step. Realize that choices have consequences that can lie in the future. If you choose option A, how might it affect you later, as well as right now?
After you have had a chance to experience the results of your choice, it is important to review your choice. On a scale of one to ten, how would you rank your decision in terms of the level of satisfaction it provided? What was good and not so good about it? If you had to do it over again, would you make the same choice? Given what you know now, do you think there was a better alternative? Were there consequences you hadn’t identified?
Based on you review of the decision, how well did you follow the steps of the decision-making process? This step gives you an opportunity to think about your decision and learn from it. Next time you face a similar decision, you may be more comfortable with your choices.
Some decisions have to be made quickly and some with very little information available. For most, the decision-making process will help you make wiser decisions.
Assignments - Know the Lingo
What Would You Do?
Define Chapter 1-2 Key Terms.
Complete Money Matters (Worksheets):
Know the Lingo
What Would You Do?