Kelsey Dunigan

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Business Development Manager (Performics)

 

Performics

Business Development Manager

www.performics.com

October 2016-Current

 

Reports to VP, Executive Director Business Development 

Performics buys media, creates content and optimizes brand experiences across performance channels - e.g. search, display, social, mobile, eCommerce, broadcast, print, mail - to generate direct, measurable revenue for leading brands. 

As a Business Development Manager, I assist in expanding the Performics brand and business nationally across the U.S. I act as the project manager for the team, assisting with all phases of new business related activities, including but not limited to: 

- Managing inbound business development communications and all communications with inbound leads throughout the sales process. 
- Input and manage activity reporting in Salesforce for the U.S. 
- Organize/manage RFI and RFP presentation database, files and new business materials. 
- Write, edit, distribute and deliver RFI/RFP responses. 
- Manage new business status meetings and issue weekly new business status reports. 
- Ongoing innovation around the business development process to improve demonstration of value to prospects/clients.

Accomplishments include: 
- Reconstructed pitch and prospect tracking, databases and overall process. 
- Assisted in the execution of engagements and wins for opportunities with media spends of over $3M.

Author: Kelsey Dunigan
Last modified: 5/12/2017 10:10 AM (EDT)