With the campaign being successfully launched, the team recruited, and Case developed, the next critical steps will include positioning for the public phase and the solicitation of key lead donors. The utilization of deans and recruitment of key volunteers will be critical to this phase.

Oversee unrestricted efforts and maximize potential unrestricted giving in support of its portion of the comprehensive Capital Campaign.

Continue to enhance and expand alumni outreach through new events and social media. Rebuild staffing and execute existing programs. Add new programs as needs are identified.

Direct and manage MarCom efforts to position the campaign for visibility, brand and success. Maximize impact of efforts on fundraising and in particular the campaign.